http://blogs.smithsonianmag.com/design/2012/08/rebranding-amsterdam-and-what-it-means-to-rebrand-a-city/ Thu, 23 May 2013 15:32:08 +0000 hourly 1 http://wordpress.org/?v=3.4 http://blogs.smithsonianmag.com/design/2012/08/rebranding-amsterdam-and-what-it-means-to-rebrand-a-city/#comment-259 Clévandam Thu, 30 Aug 2012 22:13:49 +0000 http://blogs.smithsonianmag.com/design/?p=1498#comment-259 Even more interesting is than the city didn't only used the whole typography and font for this touristic and marketing work, but is still currently using it for any kind of communication, making for the citizens of the city a clear and easily recognizable way, without even adding the name Amsterdam to it. Even more interesting is than the city didn’t only used the whole typography and font for this touristic and marketing work, but is still currently using it for any kind of communication, making for the citizens of the city a clear and easily recognizable way, without even adding the name Amsterdam to it.

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