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	<title>Comments on: Copyright Confection: The Distinctive Topography of the Hershey Bar</title>
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	<link>http://blogs.smithsonianmag.com/design/2012/10/copyright-confection-the-distinctive-topography-of-the-hershey-bar/</link>
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		<title>By: mpv</title>
		<link>http://blogs.smithsonianmag.com/design/2012/10/copyright-confection-the-distinctive-topography-of-the-hershey-bar/#comment-344</link>
		<dc:creator>mpv</dc:creator>
		<pubDate>Thu, 01 Nov 2012 17:34:15 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.smithsonianmag.com/design/?p=1827#comment-344</guid>
		<description>Exactly... it&#039;s a forehead-slapper. &quot;Trademark Treat&quot; would have more appropriate.</description>
		<content:encoded><![CDATA[<p>Exactly&#8230; it&#8217;s a forehead-slapper. &#8220;Trademark Treat&#8221; would have more appropriate.</p>
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		<title>By: martin snyder</title>
		<link>http://blogs.smithsonianmag.com/design/2012/10/copyright-confection-the-distinctive-topography-of-the-hershey-bar/#comment-343</link>
		<dc:creator>martin snyder</dc:creator>
		<pubDate>Thu, 01 Nov 2012 13:36:29 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.smithsonianmag.com/design/?p=1827#comment-343</guid>
		<description>Great.  Lawyers and hyper legalistic thinking have already just about destroyed the patent system, and now a whole new Pandora&#039;s box is opened. 

Rent-seeking rather than innovating gets a country nowhere fast.....

Ideas (software) should not be patentable, and physical objects should not get trademarks....duh....</description>
		<content:encoded><![CDATA[<p>Great.  Lawyers and hyper legalistic thinking have already just about destroyed the patent system, and now a whole new Pandora&#8217;s box is opened. </p>
<p>Rent-seeking rather than innovating gets a country nowhere fast&#8230;..</p>
<p>Ideas (software) should not be patentable, and physical objects should not get trademarks&#8230;.duh&#8230;.</p>
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		<title>By: Pretzalcoatl</title>
		<link>http://blogs.smithsonianmag.com/design/2012/10/copyright-confection-the-distinctive-topography-of-the-hershey-bar/#comment-342</link>
		<dc:creator>Pretzalcoatl</dc:creator>
		<pubDate>Thu, 01 Nov 2012 13:10:26 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.smithsonianmag.com/design/?p=1827#comment-342</guid>
		<description>I would think that like generic terms in wordmarks, functional design elements themselves can take on secondary meaning.  We tolerate the capture by businesses of generic terms, thereby depriving competitors of the use of that generic term (subject to likelihood of confusion), so why not functionality?</description>
		<content:encoded><![CDATA[<p>I would think that like generic terms in wordmarks, functional design elements themselves can take on secondary meaning.  We tolerate the capture by businesses of generic terms, thereby depriving competitors of the use of that generic term (subject to likelihood of confusion), so why not functionality?</p>
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		<title>By: ghurley</title>
		<link>http://blogs.smithsonianmag.com/design/2012/10/copyright-confection-the-distinctive-topography-of-the-hershey-bar/#comment-332</link>
		<dc:creator>ghurley</dc:creator>
		<pubDate>Wed, 24 Oct 2012 22:45:55 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.smithsonianmag.com/design/?p=1827#comment-332</guid>
		<description>I know &quot;copyright confection&quot; is a fun alliteration, but trademarks and copyright are not the same thing.</description>
		<content:encoded><![CDATA[<p>I know &#8220;copyright confection&#8221; is a fun alliteration, but trademarks and copyright are not the same thing.</p>
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